The Automation options are very sparse.
The message needs to have some dynamic fields like the message automation does.
More actions to respond to offers would be nice as well.
For instance, when I get a new watcher to send an offer to. I add 1% to the price, then send the offer with a message stating that the price is going up 1% and I'm sending them 10% off so they still have a chance to get it at the lower price.